What is Article Marketing Automation 2.0
Every so often I come across a genuine application for SEO that hasn’t been hacked together by some affiliate marketer just to make his next million out of a super hyped up campaign, and then not to be seen again, Article Marketing Automation is definitely a great tool to have in your kit for SEO article marketing growth.
Article Marketing Automation was developed by Daniel Turner and Marc Lindsay. Both Australian guys who have been in the industry for some time and know their SEO techniques and all the principals behind how search engines work. Authenticity is the key here, and both of them use the system for their own SEO clients.
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Article Marketing Automation is a tool that should be part of a collection of tools in your kit to optimise your website or clients’ websites.
The interface
Interface of Article Marketing Automation is easy to use, once you log in you can access your submitted articles and your website stats of what you have in the system.
Once you log in, you have a number of main functions of the system:
- Manage My Sites – This is where all your own websites are listed that are getting a feed of free content from the system
- Manage My Articles – The nuts and bolts and the core of this software tool. You’ll spend most of your time here
- Promote Us and Make Money – Yes, you can resell AMA, which is awesome.
- Go Through the Training Material – Very handy to go through, although it’s all pretty straight forward. If you are outsourcing this part of your business, you can instruct them to go through these pages of training material
- Read The Site Owners FAQ – instructions on how to connect your website with AMA 2.0
- Read The Article Submission FAQ – lots of common questions are answered here.
Your articles are listed in date order, so the newest ones are on top. I’ve blurred mine out for client confidentiality reasons, where I have quiet a few in the system, and the new ones have had a variable distribution. The distribution of articles varies based on how many sites are in the system for that niche and how quickly website owners OK the content.
You can also see the Accept Rate as a Percentage, this gives you an idea of how good the content is and if it’s being accepted. If you’re getting low percentages, you need to revise your articles, lets face it now one wants bad or general worthless content on their website. Plus this percentage will indicate to you if your content is structured correctly. For my sites as an example, that I have in the system, I OK content where it doesn’t sound spamy and ensure that the links are all on topic, and if I get someone trying to add content into the wedding category as an example (popular) and they sell insurance, I don’t accept them (lesson to be learned here for those who don’t use the system correctly – but there aren’t many).
You can have your articles in draft mode, which is great, as I work on some and not get them finished in one sitting. You can also limit the distribution to xx per day, which is a great feature, especially if you are running multiple campaigns, so you don’t overdo the distribution of your content.
If you can use Word or any other web WYSIWYG editor, you can use Article Marketing Automation 2.0. As you cans see from the screen grab below, it’s a simple interface and will be easily adaptable by anyone.
You’ve got 3 categories to choose from, this will widen the coverage of distribution, as each website owner chooses a category to be listed in to receive content. You can also schedule when the distribution starts, helping when you are running multiple campaigns. The title of the article can also be spun extending the keywords and variables in the web sphere for your content. 
You can insert a link to your YouTube video, this is the URL and not the embed code, as the software does the embedding for you automatically. It also adds in an anchor text link to the video, so you get some good keyword rich links back to your YouTube profile.
Usability of Article Marketing Automation
Super easy. No matter how good or bad you are on the web or computers, follow your nose and you can’t go wrong. Selections are easy to understand, all the buttons are in the right place, all text is meaningful and so are the tool tips. I found that once I logged in, it was easy to find my way around.
You can have up to 3 hyperlinks in each article, and this is more than enough when it comes to article marketing . What you can also do is spin your links, so you can add in 3 spots for links and vary which pages the traffic is landing on your website. I’ve submitted articles that were 350 and up to 1,300 words, all worked AOK. The only restriction is that your content has to be at least 300 words after spinning.
They have a no spam or affiliate links policy, which is smart, so adding in hop links will only get you article thrown out. However, you can land of affiliate websites that then have hop links.
Choosing words from the thesaurus
I must admin the selection process of words/phrases is easy, but all spinning software is easy when it comes to this part, lets face it – how hard is it to do a “point and click”?
right click on word
Click "Rewrite" and this is the result
Article Marketing Automation uses a tilda “~” as a key word separator. There is nowhere to change this, but it’s not very common these days to use a tilda in your normal text, so no big deal. It only becomes an issue if you’re doing a manual edit, and you need to press shift + tilda each time you want to add in a variable. Hopefully you won’t have to do too many manual edits. The way that I use it is I toggle between the rewrite and edit function, it would be good if I didn’t have to click this feature on and off though. You can also use your own editor like MS Word and then paste the content in, the thesaurus in MS Word is pretty good, so this is an alternative to using their thesaurus options.
Marketing of your Articles through Article Marketing Automation
Depending on the niche that you are distributing to, the accepted volume of articles will vary. You can select up to 3 categories that your content belongs to. I’d suggest to keep it “on topic” and don’t try to put in “insurance” related articles into the “wedding” category as you will more than likely be rejected.
When you look at your article stats, you can see how many websites have accepted and how many rejected your content, so you know if your content was “good and relative” rather than some random collection of words. I tried both type or articles, and had as predicted results, people are scanning the content in a lot of cases, so the bad articles had a low take up rate, maybe only the “auto acceptance” websites took it, and the good articles were all 100% or high 90′s.
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How long does it take to process and article?
I usually release an article of approximately 450 words, and it takes around 30 mins to an hour to write it, which depends on the complexity of the content. I think some topics/key words require less thought than others as it comes naturally, I’m sure all content writers can relate to this.
So once my article is written, it takes no more than 30-45 to process inside Article Marketing Automation with decent thoughts and edits to spin it. Spinning although has a negative stigma with some people is great, when you do it properly. I do recommend to vary your content to be released on different websites. You don’t want the same content going around on the web, lets face it – no one likes the same stuff to read. So if you are into applying some variables around your content, this article marketing software provides you with a suggestion tool so you can go through and simply select and click away.
Add in your own websites for content from Article Marketing Automation
If you have websites and they need content, Article Marketing Automation can add in content to it automatically. The process of registering is straight forward, you just need to ensure you give Article Marketing Automation permission to contribute to your site, and you’re done. You will need to select a category of content, so you are getting “on topic” articles added to your website and how many you’d like each day.
There are two options when it comes to automating this process:
- Select and authorise articles
- Automatic addition
You select how many articles you’d like contributed to your site, this can be what ever you can handle, I have 3 sites with them at the moment:
- Website one is receiving 5 articles a day automatically
- Website two is receiving 2 articles a day automatically
- Website three is getting 2 articles a day, but need confirmation from me
The third article website is somewhat more precious to me, so I want to control what is added in. This process being on “auto pilot” I didn’t want any off topic articles being published.
So if you’d like content added to your website automatically, bearing in mind that this content will have links to external sites in it, you have a great solution. It doesn’t cost anything to get free content to your website on auto-pilot.
On their FAQ page, they say that they have over 2,000 websites already on their system, which ideally are sitting on various servers. Being hosted on unique IPs obviously has SEO advantages.
Did I get results from Article Marketing Automation?
Yes, very quickly and from various domain types, i.e .com, .com.au, .net, .org. This tool will also help with getting your website cached in search engines quickly.
Article Marketing Automation 2.0 Review Summary
I’ve been using it for around 3 months now, I am very happy with the result and price for what it offers to me. It’s a great tool that keeps on building links “naturally” for you with good content (as it was written by you).
- Easy to use and navigate
- Good selection on thesaurus words
- Receive free content to your website
- Wide spread of website types to link back to you
- No control over “follow” or “No follow” links for auto submitted articles
- High volume of websites in the system
Positive:
- It’s an easy work flow, and definitely adaptable for you if you outsource your content writing and distribution of articles. All you’d have to tell your staff is to follow the “suggested” words.
- Easy click and go, semi-automatic
- Insert YouTube videos and anchor text a link to it in YouTube
- Up to 3 links per article
- Control over content quality
Negative:
- You can’t add in your own words to the thesaurus and some words’ meaning isn’t in the correct syntax i.e. “can” it comes up with variables of the item that we drink out of, and not being “able to”, so I need to edit this manually – which isn’t hard, but a pain if it needs to be done a few times
- Can’t do copy and paste to replace all instances of the same word in the document. It would be nice to do one spin of a word/phrase and apply it to the whole article
- It would be nice to add in a photo. But I can understand that this may open up a can of worms for some explicit content
- No Spell checker
Cost of Article Marketing Automation
You’ll need to check out the Article Marketing Automation website for current costs, but in July 2011 it was $67 per month with a 30 day trial.
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